摘要
当今社会已是一个网络信息化社会,电子商务随着现代经济模式的发展逐步成为了钢铁企业经营的重要方式之一。在日益激烈的市场环境中,钢铁企业营销渠道与电子商务的联系越来越紧密,互相融合、互相影响。电子商务在钢铁企业战略竞争过程中的作用得到强化,促使企业对电子商务的研究和投入加大,最终促使了电子商务的发展。
Today＇ s society is a network of information society, with the development of the modern economic mode, E-commerce have gradually become one of the important ways in iron and steel enterprises business. Under the increasingly competitive market environment, the marketing channels of iron and steel enterprises are contacted with E-commerce more closely and mutually influenced and impacted. The functions of E-commerce are strengthened in the strategy competition process of iron and steel enterprises, which promote the enterprise to increase more research and investment on E-commerce, and the ultimate outcome results to the development of E-commerce.
出处
《冶金丛刊》
2009年第4期48-50,共3页
Metallurgical Collections
关键词
电子商务
钢铁企业
发展
应用
E-commerce
oron and steel enterprises
development
application
