摘要
从"体育节"概念的界定,分析其本质:是一个国家或地区根据社会和民众的需要设立的以开展体育活动为主题的社会活动日,其本质是项目管理,是围绕着"一件事情"来考虑问题、分析问题的。又基于项目管理的视角来分析"体育节"的运作机制,主要讨论运作中涉及的利益相关者及全过程各阶段管理。
Sports festival is a social activity day established by a nation or a region according to the requirements of society and the public with the theme of conducting sports activities. The essence of sports festival is project management, in which all the relative problems are tackled around ＂one event＂. The article analyzes the operation mechanism of sports festival from the angle of project management. It discusses the stakeholders and the management at the different phases of the operation.
出处
《体育科研》
CSSCI
2009年第4期43-46,共4页
Sport Science Research
关键词
体育节
运作机制
项目管理
利益相关者
sports festival
operation mechanism
project management
stakeholder
