摘要
我国是白酒生产和消费大国。随着市场经济体制的逐步完善和纵深发展,白酒产业得到迅速发展并进入白热化竞争阶段。中小白酒企业是中国白酒产业的重要组成部分,其发展问题随白酒产业的发展也越来越突出。对国内中小白酒企业发展现状、发展面临的主要问题进行了分析,提出了中小白酒企业发展所应采取的主要战略对策。
China is a liquor production and consumption power. With the market economy gradually improved and the depth of development, Liquor industry has been the rapid development and Liquor industry has been to enter the white-hot competitive phase. Small and medium-sized enterprises has become an important part of China＇s liquor industry, and development of small and medium-sized enterprises with liquor industry＇s development has become increasingly prominent.In this paper, liquor on domestic small and medium-sized enterprise development status quo, the main problems facing the development of an analysis made by small and medium-sized enterprise development liquor should be taken to the main strategies.
出处
《酿酒科技》
2009年第7期119-121,124,共4页
Liquor-Making Science & Technology
关键词
白酒
中小白酒企业
发展
战略思考
Liquor
Small and medium-sized liquor enterprises
development
Strategic Thinking
