摘要
大众传播媒介在贵州民族地区民族文化传播和旅游形象传播中发挥了积极作用,可有效推动其民族文化旅游业的发展。贵州民族地区从客观现实出发,应使用本地传统媒体进行对内文化传播,用网络新媒体和海内外著名传统媒体进行民族文化的对外传播。相关政府职能部门的领导应积极提升自身媒介素养,正确使用媒介和有效利用媒介为这些地区的民族文化旅游业服务。
The mass media have great value in the ethnic cultural communication of the ethnic districts of Guizhou, thus greatly improving its cultural traveling, Taking the reality into consideration, the ethnic districts of Guizhou makes use of the traditional media to communicate the ethnic culture internally, while it makes use of the intemet and the famous traditional media inside or outside the country to communicate the ethnic culture externally. The related government functional departments＂ leaders should promote their own medium literacy positively, using the medium correctly to serves effectively for these local national culture tourism.
出处
《贵州民族研究》
CSSCI
北大核心
2009年第3期74-77,共4页
Guizhou Ethnic Studies
关键词
传统媒体
贵州民族地区
民族文化
媒介素养
traditional media, intemet
the ethnic districts of Guizhou, ethnic culture, media literacy
