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西双版纳勐腊县少数民族消费价值观调查

A Study of Consumption Values of Minorities in Mengla in Xishuangbanna
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摘要 采用自编问卷,调查西双版纳勐腊县主体少数民族的消费价值观。结果显示:(1)消费价值观问卷包含炫耀性、勤俭性和享受性三个维度,符合理论构想,具有较好的信度和效度;(2)当地主体少数民族傣族哈尼族消费时存在严重的炫耀性、享受性和浪费性;(3)消费价值观三个维度在不同族类、不同性别、不同年龄上没有出现显著性差异;享受性在婚姻状况上差异显著;族类和性别在勤俭性上出现了显著的交互作用。 In this study, consumption values of Minorities in Mengla inXishuang-banna were tested by means of a self made questionaire . The results show that the qustionaire has comparatively high reliability and validity;in general the consumption of minorities of Dai and Hani were Conspicuous, fruitire, consumptive; there were no significant differences in terms of sex, ages and group;but there were significant marital status differences in fruition consumption; there was significant interaction between group and sex.
出处 《凯里学院学报》 2009年第2期42-46,共5页 Journal of Kaili University
基金 教育部人文社会科学重点研究基地重大项目"建设和谐社会进程中西南地区民族心理研究"(05JJD880067)
关键词 少数民族 消费价值观 价值观 minority consumption values value
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