摘要
在南美洲,巴西是最大的市场,研究我国诊断医疗产品在巴西市场的基本数据和进入壁垒,会对我国产品进入这一市场提供理论和实践的参考依据。巴西是我国诊断类医疗产品出口非常适宜的国家。其基本特征是人口多,贸易进入壁垒较低,当地相关医疗产品制造业相对弱势。通过对数据分析、贸易竞争优势指数和竞争优势理论等分析巴西市场情况。
In South America, Brazil is the biggest market. To research basic data and entry barriers, will provide useful reference for Chinese diagnostics product into Brazil. Brazil is an ideal country which is heavily populated country, lower entry barriers and manufacture＇s weakness. The research methods are data analysis （Marketing Research report, custom data, industry association data）, trade competitive index analysis. Competitive advantages analysis.
出处
《中国医疗器械信息》
2009年第2期47-52,共6页
China Medical Device Information
关键词
贸易竞争优势指数
体外诊断设备
进出口
贸易壁垒
Trade Special Coefficient（TC）, In Vitro Diagnostics Device, Export and Import, Entry Barriers
