摘要
从分析我国皮具行业发展的整体现状入手,分析了皮具企业实施差异化战略的必要性,并从差异化战略的本源、差异化战略的基础、差异化战略的支撑几个主要方面提出了皮具企业在实施差异化战略时要注意的问题。
According to the whole situation of leather reasons for difference competition strategy of leather cussed including the origin, the basis and the support same time, some problems that need to be solved have industry, this article analyzes the demands and enterprises. Several key aspects has been dispoints of difference competition strategy. At the been set out
出处
《皮革科学与工程》
CAS
北大核心
2009年第1期62-64,共3页
Leather Science and Engineering
关键词
皮具行业
策略
差异化战略
可持续发展
leather goods industries
homogeneity
difference competition strategy
sustainable development
