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CI战略对学校体育场馆开放的效应理念与思考

The CI Strategy To The Effect Idea And The Ponderation On Opening Of The School Sports Facilities
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摘要 通过CI战略理论,提出了学校体育场馆开放构建CI的3个层次,分别是学校体育场馆开放的理念识别、行为识别和视觉识别,以及学校体育场馆开放导入CI战略进行了初步思考,以利于全民健身事业的拓步前进。 The article through the CI strategy theory, proposed that the opening of school sports facilities constructs CI three levels, which respectively is the idea recognition, the behavior recognition and the visual recognition of the school sports facilities opening, as well as the school sports facilities opening inducted the CI strategy step to carry on the preliminary ponder, favored all the people fitness the enterprise to develop the step the advance.
作者 石勇 石高岩
出处 《安徽体育科技》 2008年第6期72-75,共4页 Journal of Anhui Sports Science
关键词 CI战略 学校体育场馆 理念 识别 CI strategy school sports facilities idea recognition
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