摘要
文章从价值网的角度出发,构建了企业竞争优势体系结构,同时又从竞争优势的构建和实施两个方面进行了探析,试图带给企业一些新的启示,使企业在激烈的市场竞争中找到迅速获取竞争优势、确立竞争地位的新手段和方法。
Based on value net, this article construct enterprise competitive advantage system and analyses construction and implementation of competitive advantage. Funthermore the anthors attempt to take the enterprise some new enlightenment and new method in gaining competitive advantage and establishing competitive status in the intense market competition.
出处
《图书与情报》
CSSCI
北大核心
2009年第1期113-116,121,共5页
Library & Information
关键词
价值网
竞争优势
体系
value net
competitive advantage
system
