摘要
乡村旅游是第一产业与第三产业相结合的新型旅游形式,是现在我国旅游发展中的热点。长三角地区乡村旅游发展具有较强的基础优势,乡村旅游蓬勃发展。对长三角地区乡村旅游联动发展的必要性和可能性进行分析,认为联动发展对长三角地区乡村旅游的发展具有重要的战略意义。并以江苏省溧阳市为例,在分析溧阳乡村旅游联动发展条件的基础上,进行乡村旅游联动发展构想,认为应从理念整合、资源整合和产品创新、各利益主体合作、区域联动、营销联动五个方面实现联动发展。
Rural tourism is a new tour form which integrates primary industry with tertiary industry, and now hot spot in tourism development. Rural tourism development in Yangtze River Delta Region has the strong foundation superiority. Through study of necessity and possibility of rural tourism development in Yangtze River Delta Region, it is thought that combined development has much strategic significance to rural tourism development. Taking LiYang city of Jiangsu as an example, according to the actuality of rural tourism development in Liyang, the idea of combined development of rural tourism is pointed out in the paper. And it should be carried out in five facts： concept integration, resource integration and product innovation, the stakeholders＇ co-operation, regional combined development, marketing combination, and so on .
出处
《世界科技研究与发展》
CSCD
2008年第6期842-845,共4页
World Sci-Tech R&D
关键词
乡村旅游
联动发展
长三角地区
rural tourism
combined development
Yangtze River delta region
