摘要
休闲是当今社会大众趋之若鹜的消费时尚,并成为人类生活的重要组成部分,其所产生的经济效应值得高度重视。文章分析了舟山市休闲经济现状,探讨了舟山市休闲经济发展潜力,提出了倡导休闲理念、突出休闲主题、打造精品项目、创造休闲消费新需求,以及加强政府引导与管理等发展舟山市休闲经济的对策。
Leisure has been the fashion in people＇s consumption and has become an important part of people＇s life. Its economic potential calls for attention. This paper analyzed the current situation, discussed the developmental potential of the leisure economy in Zhoushan, and proposed the developmental strategies.
出处
《浙江海洋学院学报（人文科学版）》
2008年第1期77-81,共5页
Journal of Zhejiang Ocean University(Humane Science)
关键词
休闲经济
发展对策
舟山
leisure economy
developmental strategies
Zhoushan
