摘要
通过对现代设计中审美标准的分析,指出现代设计不应过分强调外观形式上的标新立异、材料的堆砌及奢华的色彩,而应把握设计创新与个性、设计需求与目的性、设计人性化3个方面的特点。现代审美标准随着时代的变化而不断变化,了解现代设计的审美标准是推动现代设计活动不断向前发展的动力,并有利于设计的实现。因此分析现代的审美标准对于现代设计具有积极的意义。
Based on analysis of aesthetic standard of modern design, this paper put forward that modern design should not be too much emphasis on formal means of differentiating itself in appearance and the piling of luxury materials and colors, but should grasp the following three aspects ： innovation and personality of design, the requirements and the aim of design, and humanized design. The modern aesthetic standards change with the times and keep ever-changing. To understand modern design aesthetic standards is to promote the dynamic of the constant development and to be helpful for the realization design. So the analysis of aesthetic standards is of positive significance for modern design.
出处
《包装工程》
CAS
CSCD
北大核心
2007年第12期254-256,共3页
Packaging Engineering
关键词
现代设计
审美标准
创新
需求
人性化
modem design
aesthetic standards
innovation
demand
humanization
