摘要
通过文献查阅和类比分析,对中美体育消费业、体育健身业、职业体育竞赛业、体育用品业、体育经纪业等进行比较研究,认为由于历史、社会、国民收入及消费意识等方面的原因,我国的体育产业同美国相比,有较大差距,目前我国的体育产业还处于初级发展阶段。但是,我国体育产业的发展蕴涵着巨大的发展潜力。
Based on some documents and logical analysis, the author carries on a comparative study on Sino-US sports industries, including sports consumption, sports body-building , professional athletic competition, sports goods, sports brokerage, etc. The study shows that Chinese sports industry has a bigger gap with USA and is still at a primary stage of development at present. However, Chinese sports industry contains enormous development potentiality.
出处
《黄河水利职业技术学院学报》
2007年第4期96-99,共4页
Journal of Yellow River Conservancy Technical Institute
基金
河南省教育厅人文社科研究基金项目"体育产业市场化发展对我国经济的影响研究"(2005-ZX-227)
关键词
中美体育产业
比较
体育消费业
体育健身业
职业体育竞赛业
体育用品业
体育经纪业
Sino-US sports
comparison
sports consumption
sports body-building
professional athletic competition
sports goods
sports brokerage
