摘要
当前一种崭新的商务模式——旅游电子商务,正在全球蓬勃兴起。旅游活动与电子商务的结合将成为旅游业未来的一个主要发展方向。旅游业是广西正在全力培育和打造的支柱产业。国家对此也给予极高的重视,宣布自2003年起每年11月都将在广西首府南宁市举办中国-东盟博览会,这使得广西旅游业面临着史无前例的发展机遇与挑战。从广西旅游产业的现状及存在问题、“南博会”为广西旅游电子商务带来发展机遇和旅游电子商务反哺广西旅游产业三个角度进行了论述,并针对广西旅游电子商务如何利用优势把握机会、避免威胁提出了个人建议。
Tour Ecommerce is a new mold of commerce, which is rising rapidly in the whole world now. Tour activity combine with Ecommerce will become a mainly develop aspect in the tour industry, Tour industry is fostered to be the mainstay industry in Guangxi minority municipality, The state is very serious to this problem .The state declared that Chlna-asean Expo will hold in Guang xi Nanning at November every year from 2003, which will bring unprecedented opportunity and challenge .This paper is discussed from three aspects： Actuality and problem of Guangxi tour industry, China-asean Expo bring develop opportunity for Guangxi Tour Ecommerce and Tour Ecommerce can also feeds Guangxi tour industry .At the end of this paper we point out personal advices aim at how to hold chance and avoid threaten.
出处
《价值工程》
2007年第1期23-26,共4页
Value Engineering
关键词
广西
旅游电子商务
南博会
Guangxi
tour ecommerce
China-asean Expo
