摘要
通过市场调研和查阅相关文献,理性分析了黑龙江省滑雪旅游市场的发展现状,提出并论证了黑龙江省滑雪旅游必须以经营理念、管理模式、服务体系、服务质量、受众层面等诸多因素为突破口,实现黑龙江省滑雪旅游产业的规模发展。
By research and looking up document concerned, this article rationally analyzed the present situation of skiing tourism market of Heilongjiang province, expounded that in order to make large - scale development of skiing tourism in Heilongjiang province it was necessary to make breakthrough in many factors such as idea and pattern of managrnent, serving system, the quality of service tourists＇ demands and so forth.
出处
《军事体育进修学院学报》
2007年第3期32-33,76,共3页
Journal of Pla Institute of Physical Education
关键词
滑雪旅游
专业化
大众化
转型
Skiing tourism
specialization
Popularization
transition
