摘要
新闻宣传技巧，对新闻传播的社会效应十分重要。长期以来，人们往往忽视对新闻传播技巧的重视，本文对新闻传播互动技巧与联动技巧作一尝试探究。
It is important for news technique to social efficiency in spreading for a long time. Since news spreading technique is usually ignored by people, the paper tries to discuss the technique of news interaction and cooperation.
作者
朱同理
ZHU Tong-li （Normal College of Pingyuan University, Xinxiang, Henan 453002, China）
出处
《平原大学学报》
2007年第3期77-80,共4页
Journal of Pingyuan University
关键词
宣传技巧
互动战略
联动战略
news technique
interaction strategy
cooperation strategy
