摘要
采用问卷调查、访谈、文献资料等方法,对江西省休闲体育产业的发展状况进行了调研,并从行业结构、地域分布、企业类型和经营状况方面分析了江西省休闲体育产业发展的主要特征,以此判断江西省休闲体育产业的发展还处于初级阶段,进而提出了相应的发展对策和合理性建议。
Through the questionnaire, interview, and documents, we make investigation into the present conditions of the leisure sports industry in Jiangxi province, and analyze its main characteristics from the industrial structure, territory distribution, type and marketing issues of the enterprise; and then we bring forward some certain countermeasures and reasonable suggestion for the leisure sports industry in Jiangxi province, which is thought at the elementary stage.
出处
《辽宁体育科技》
2007年第3期4-6,共3页
Liaoning Sport Science and Technology
基金
江西省高校人文社科研究项目"江西省休闲体育产业加快发展的思路与对策研究"阶段性成果(项目编号:JY0604)
关键词
江西省
休闲体育产业
现状
特征
Jiangxi province
leisure sports industry
present conditions
characteristics
