摘要
论述了电子商务下书业连锁企业物流配送的模式,分析了电子商务下书业连锁企业物流配送中心的特点,提出了电子商务下书业连锁企业物流配送中心建设的构想。电子商务环境下书业特流配送中心应具有强大的信息功能、营销功能和售后服务功能,根据这些功能,提出了书业物流配送中心的构成模式。
The logistics distribution modes of book chain enterprises under E - business are illustrated. The features of logistics distribution center are analyzed , and the ideas for construction of logistics distribution center of book chain enterprises under E - business are put forward. The logistics distribution center of book chain enterprises under E - business should have the functions of information, marketing, and after - sale service. According to these functions, construction mode of book logistics distribution center is provided.
出处
《武汉理工大学学报（信息与管理工程版）》
CAS
2007年第3期65-67,共3页
Journal of Wuhan University of Technology：Information & Management Engineering
关键词
电子商务
书业
连锁
物流
配送
E - business
book industry
chain
logistics
distribution
