摘要
设计是信息对话的一种重要形式,设计师的编码行为和受众的解码行为是构成设计信息传播的2个重要环节。事物的同构性质是设计信息能够实现传播和接受的有效条件,并能够确保设计创新路途通畅。同时,设计信息的接受是否有效也是设计成功的重要指标,研究其接受的有效因素具有重要意义。
As an important way for information communication, coding behavior for designers and decoding behavior for consumers are two significant parts in the process of communicating and accepting design information. The isomorphic attribute is an effective way to transmit and accept design information, and then make innovative activity of design go on wheels. Meanwhile, whether the design information is accepted effectively or not are the criterion of successful design, so it is important to study related factors which have impact on accepting design information.
出处
《包装工程》
CAS
CSCD
北大核心
2007年第3期138-140,共3页
Packaging Engineering
关键词
设计信息
传播和接受
编码
解码
同构
design information
communication and acceptance
code
decode
isomorphism
