摘要
运用文献资料法、逻辑法,结合手机短信的特点,综合分析了目前我国“第五媒体”———手机短信对体育产业服务形式及其发展的推动作用。结果显示,手机短信在我国日益普及,市场前景看好;手机短信的功能特点与体育产业发展中大众的需求十分契合,两者已有密切联系,但手机短信目前在我国体育产业的应用面还较狭窄。
By using the literature material law, the logical law, unifying the characteristic of the handset short note, the article generalized to analyse at present our country＇s ＂the fifth media＂——the handset short note to the sports industry service form and its the development impetus function. Result demonstrates that the handset short note popularizes day by day in our country, the market prospect favors; The handset short note function characteristic and in the sports industry development populace＇ s demand extremely agree with, two have the close relation, but the handset short note at present also is narrower in our country sports industry application surface.
出处
《东华理工学院学报（社会科学版）》
2006年第4期370-372,共3页
Journal of East China Institute of Technology
关键词
第五媒体
体育产业
服务形式
the fifth media
sports industry
service form
