摘要
介绍了巴斯夫公司战略调整的依据,回顾了2000-2010年规划的执行情况,提出了巴斯夫公司实现新战略应专注核心竞争力、取得资本成本盈利、帮助客户取得更大成功、形成最佳产业团队、确保可持续发展举措的具体内容。
The article introduces the basis for BASF's strategic readjustment and reviews executive situation of the planning from 2000 to 2010. It also puts forward concrete content of measures for BASF to realize new strategy as follow; concentrating its attention to core competitiveness, acquiring payoff of capital cost, helping customer to gain greater success ,. forming best industrial team and ensuring sustainable development.
出处
《当代石油石化》
CAS
2006年第12期38-40,44,共4页
Petroleum & Petrochemical Today
关键词
巴斯夫公司
前瞻性
战略举措
发展
BASF, perspective, strategic measures, development
