摘要
近年来,博客网站以其即时性、开放性、个性化、平民化、互动性等特点,得到越来越多的个人和企业的关注。但是,博客网站到目前都还没有找到合适的商业模式。本文针对这一现状,首先从博客内容来源、格武载体、终端形武和网站形态等方面对博客网站进行了较详细的分类,然后在此基础上探讨了博客网站的可能出现的商业模武:广告博客业务、移动博客业务、会员增值业务、社交商务业务、博客杂志业务、企业博客业务等。
In recent years, blog websites are more and more paid attention because of its features, such as instanmess, openness, individuation, commonalty and interaction. However, blog websites have not found its profit modeL until today. This paper classifies blog websites by contents, formats, terminals and forms of sites firstly. Then this paper discusses the business models of blog websites, for example, advertisement model, mobile model, member model, community model, magazine model and enterprise blog model.
出处
《特区经济》
北大核心
2006年第10期257-258,共2页
Special Zone Economy