摘要
增强电视传媒的核心竞争力，使电视节目的传播效果达到最大化，就要建立科学的节目质量标准及其规范的生产工艺流程体系，这样才能从根本上确保宣传的质量和水平。本文就如何建立电视节目的全面质量管理体系进行了多角度的探讨，结合徐州广播电视台的节目质量管理，提出了电视节目质量管理的一个新的走向和趋势。
To strengthen the competitive power of TV, thus achieving the best communication effect, it is necessary to establish scientific program quality criteria and standard system of production line, thus guaranteeing the quality and level of publicizing operations. This paper provides a discussion from various perspectives on how to establish a comprehensive quality control system over TV programs, and it also spots a new trend of program quality control, combined with a study of the program quality control system in Xuzhou Broadcasting and TV Station.
出处
《徐州工程学院学报》
2006年第5期28-32,共5页
Journal of Xuzhou Istitute of Technology
关键词
节目
全面质量管理
全员协作
管理法则
program,comprehensive quality control
entire staff coordination
management principles
