摘要
招贴设计的方法论研究是平面设计基础理论的一个重要支系,由于招贴设计自身的复杂性,与之对应的方法论研究不应等同于一般的设计方法论。文章突破了旧有的研究体系,尝试从哲学、图像学、潜意识等多个角度去剖析创意生成的奥秘,进而引导初学者完成创意的构思。
The research of methodology of the poster design is one of the important branches in the basic theory of the graphic design. Because of the complicacy of the poster design, its corresponding methodology should not be considered as equal to that of the common design. This paper breaks through the old research systems and attempts to analyse the arcauum of creation from the different angles such as philosophy, the subject of the image and subconsciousness, then leads to the completion of the creation for the beginner.
出处
《合肥工业大学学报（社会科学版）》
2006年第3期134-137,共4页
Journal of Hefei University of Technology(Social Sciences)
关键词
招贴
设计方法论
联想
梦境
逆反
循环
创意
poster
the methodology of design
association
dreamland
counter reaction
circulation creation
