摘要
本文通过阐述中小企业实施绿色营销的重要意义,分析中小企业实施绿色营销存在的问题,提出了推进中小企业实施绿色营销的对策措施。
This essay analyzes the problem existing in the middle-and-small-sized corporations which execute green-marketing and puts forward the counter measures in advancing these corporations executing green-marketing by elaborating the important meaning of the middle-and-small-sized corporations that execute green-marketing.
出处
《皖西学院学报》
2006年第1期58-60,共3页
Journal of West Anhui University
关键词
中小企业
实施
绿色营销
middle-and-small-sized corporations
execute
green-marketing
