摘要
随着2008年北京奥运会的临近,中国旅游业将迎来历史性的突破。中国有着悠久的历史文化,民族传统体育奇葩争艳,北京奥运提出“人文奥运、绿色奥运”皆在突出体育旅游的文化品位和自然风格。借助体育项目的开发,旅游景点可提高其对旅客的吸引力。但是,结合体育项目的旅游要突出文化品位,要与当地的历史文化渊源相结合,体育项目要有可观赏性和一定的可参与性,否则,体育旅游就会失去魅力。
With the approaching of the 2008 Beijing Olympic Games, there will be a historical breakthrough in the Chinese tourism. China is well known for both its historic heritage and traditional sport. In order to give prominence to culture taste and natural style of sports tourism, the idea of creating ＂People＇s Olympics, Green Olympics＂ was put forth. With the development of sports events, the attraction of scenic sports can be promoted. However, culture taste should be highlighted. Sports events should be both entertaining and attracting people＇s participation.
出处
《武汉体育学院学报》
CSSCI
北大核心
2006年第5期22-24,共3页
Journal of Wuhan Sports University
关键词
体育旅游
旅游景点
体育项目
文化品位
历史文化
sports tourism
scenic spot
sports event
culture taste
history and culture
