摘要
动态环境对企业的持续成长提出了挑战,企业如何持续成长的问题实质就是企业竞争优势如何持续的问题。在持续竞争优势的基础上提出了企业持续成长模型,深入分析了持续竞争优势的构建及其驱动因素,建立了竞争优势的动态管理模型,通过对主导优势和辅助优势进行选择、培育、更新和主动破坏等动态管理过程,获得企业在总体竞争优势上的持续发展。
Increasingly obvious dynamic environment is becoming a challenge to the sustained growth of enterprises. The process of sustained growth of enterprises is the process of construction of sustained competitive advantage（SCA）. Therefore,the problem of how to grow up continuously has turned to the problem of how to construct SCA. Based on SCA, the paper proposes a sustained growth model, and analyzes deeply the construction of SCA and its driving factors. Meanwhile, the paper sets up a dynamic managing model. Through the dynamic managing process, the enterprise selects, cultivates, renews and destroys the dominant advantages and auxiliary advantages to sustain the constellation of existing advantage.
出处
《管理科学》
CSSCI
2006年第1期23-29,共7页
Journal of Management Science
关键词
持续成长
持续竞争优势
动态环境
sustained growth
sustained competitive advantage （SCA）
dynamic environment
