4Frank I. Schechter, The Rational Basis of Trademark Protection, 40 Harv, L. Rev. 813, 831 (1927). 被引量:1
5Alexander F. Simonson, How and When Do Trademarks Dilute: A Behavioral Framework to Judge "Likelihood of Dilution," 83 Trademark Rep. 149, 152-53 (1993). 被引量:1
6David A. Aaker, Building Strong Brands 304 (1996). 被引量:1
7Barton Beebe, The Semiotic Analysis of Trademark Law, 51 UCLA L. Rev, 621. 被引量:1