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饭店经营战略选择的模糊决策模型

Fuzzy Decision Model in Making Policy of Restaurant Management Strategy
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摘要 饭店经营战略选择是个复杂系统的综合决策问题,按照以往方式只能进行定性分析,而难以进行定量研究。本文基于以往判断方式,应用模糊数学方法,建立模糊综合评判模型,准确、客观、全面地找到了饭店经营战略方向,使数学知识在饭店管理方面发挥了有效而合理的应用。 Modern restaurant management decision is a comprehensive decision problem of complicated system. According to the routine method, we could only research it on the aspect of quality but not quantity. On the basis of the routine judging ways, applying fuzzy mathematic method, establish fuzzy synthetic evaluation model, we could analyze it more accurately, more objectively and more adequately. It makes mathematic knowledge play an effective and reasonable role in restaurant management.
作者 何颖
出处 《重庆师范大学学报(自然科学版)》 CAS 2005年第4期89-91,共3页 Journal of Chongqing Normal University:Natural Science
关键词 饭店经营战略 SWOT分析法 模糊综合评判 层次分析法 restaurant management strategy SWOT analysis method fuzzy synthetic evaluation
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