摘要
本文就企业国际化的概念和类型、市场进入模式及其决定因素、度量模型、效应分析和政府调控等企业国际化研究的主要内容,逐一作了较为详尽的论述,并据此明确提出了企业国际化的分析范式。
This paper holds that the concept and types of enterprise internationalization, the market entry mode and its determinants, the measurement models, effectiveness analysis, and modification and control by the government, etc, all these constitute the main contents of the study on enterprise internationalization. After giving brief explanation for the above mentioned issues, the author explicitly puts forward a simplified analytical mode on enterprise internationalization.
出处
《中国造船》
EI
CSCD
北大核心
2005年第3期47-53,共7页
Shipbuilding of China
关键词
企业国际化
市场进入模式
效应分析
enterprise internationalization
the market entry mode
effectiveness analysis