摘要
通过对美国、德国、日本三大系列汽车营销模式的比较,结合我国汽车的营销模式现状分析,提出对我国汽车营销模式发展的一些建议。
Through comparison of marketing mode in three series of USA, Germany and Japan and based on the current status of the marketing mode in China, sug-gestions are presented for the development of marketing mode in China auto industry.
出处
《上海汽车》
2005年第8期15-17,共3页
Shanghai Auto
