摘要
高校体育产业化是社会主义市场经济的必然产物,也是自身发展的必然要求,在文献资料、调查访问的基础上,以山东省高校为例,探讨了高校体育走产业化发展的可能性,指出高校发展体育产业的含义和潜在的优势,并提出高校发展体育产业的优势和途径,为学校体育与市场经济相结合提供理论指导。
The industrialization of university is not only the result of socialism market economy, but also the necessary request of the self-development of PE. Based on the literature and investigation and the three levels of the university＇ s sports industrialization, this thesis discussed the possibility of its industrialization point the connotation and latent advantage of development of university, put forward the advantage and method to develop PE industry of university, provide theoretical guidance for the integregation of school PE and market economy.
出处
《山东体育学院学报》
北大核心
2005年第3期41-43,共3页
Journal of Shandong Sport University
关键词
体育产业化
理论内涵
发展趋势
高校
university
PE industrialization
theoretic connotation
development trend
