摘要
在设计中有无数种视觉表现形式,怎样的视觉表现形式能在瞬间快速地吸引受众地视线,并且带动口碑效用、产生消费行为,从而促成营销成功或某些预定公益效应。虽然延续到至今大陆仍然对性方面存在着或多或少的保守思想,甚至有所反感。笔者仍坚信情爱图形在平面广告中恰到好处的应用,可以得到事半功倍的视觉关注力效果,从而促进营销成功。
There are a lot of kinds of vision in the design, How could the form of expression of vision attract audience's sight fast in the eyes, and drive public praise utility , produce the consumer behavior , thus facilitate marketing succeeding or some reservation public service effects.I believe firmly the application just right in the graphic advertisement of love figure , can get the vision of getting twice the result with half the effort and pay close attention to the strength result , thus promote marketing to succeed.
出处
《武汉科技学院学报》
2005年第7期31-33,共3页
Journal of Wuhan Institute of Science and Technology
基金
武汉科技学院美学重点学科基金项目(项目编号:2003P1012).
关键词
身体美学
情爱图形
审美需求
body aesthetics
love graph
aesthetics requirement
