摘要
管理咨询业是一种智力密集型产业,差异化战略是使企业区别于竞争对手的有效竞争战略。文章以管理咨询业为研究对象,在分析其面临问题的基础上,提出管理咨询公司应实施差异化战略来提高企业的核心竞争力,建立业内竞争优势。
Management consultation industry is an intelligence-concentrated industry, and diversity stratagem is an effective strategy which makes the enterprises different from their competitors. Taking management consultation as its research target, on the basis of the analysis of the problems it confronts, this paper puts forward that management consultation companies should increase their core competition power by putting diversity stratagem in practice, then establishes competitive advantage inside.
出处
《合肥工业大学学报（社会科学版）》
2005年第1期45-47,共3页
Journal of Hefei University of Technology(Social Sciences)
关键词
管理咨询
服务
差异化
核心竞争力
management consultation
service
diversity
core competition power
