摘要
本文基于客户对于营销管理信息系统的需求分析和理解,通过应用分布式数据库、SQLSERVER和B/S相结合的技术,建立了一个远程分布式营销管理信息系统的基本模型,并将该模型应用于某企业的GAS营销管理信息系统中,提高用户的营销管理水平,降低管理成本,以实现营销利润最大化。
This paper gives the idea of establishing model of distant - distributed sales management information systems,which is in view of customer's requirement - analysed and comprehension about the sales management information system. The model is applied to one's company's gas sales management information system,in order to improve the consumer's management skills,reduce the management cost,and realize the maximum profit.
出处
《西安邮电学院学报》
2004年第4期70-74,共5页
Journal of Xi'an Institute of Posts and Telecommunications
