摘要
作为传播社会学传统学派的"情境论"与"型塑论",虽然存在着某种社会历史的局限,但在全球资讯化时代、媒体竞争日益激烈的今天,从分析传播活动与社会生活之间互动关系的状态出发,从把握好新闻信息传播的处理并使之达到最佳传播效果的层面而言,毕竟有着诸多切合业界现状、值得我们深思研究的地方。
The theory of 'changing and effect of media' and 'acting of making' from traditional sociologists of communication, although having a kind of historical limitation, remains applicable to news and communication of today. It is because, in the information age, in a world that is uncertain, rapidly evolving, globalizing, market-driving, news is not merely 'encoded' but circulated and accepted in the society. Based on the theory, this article tries to approach to multidimensional information-oriented news.
出处
《上海大学学报（社会科学版）》
CSSCI
2004年第5期59-62,共4页
Journal of Shanghai University(Social Sciences Edition)
关键词
新闻
信息
传播
news
information
promulgate
