摘要
广播电视语言是电声的大众传播媒介 ,不是面对面的直接交流 ,播音员、主持人往往面对的是没有交流对象的录音室和冷冰冰的话筒。这就需要他们要有较强的移情能力 ,进而产生较强的对象感和交流感 ,才能达到好的播讲效果。文章从播讲前的了解受众和播讲过程中感染受众等二方面阐述了播音员、主持人应具备的移情能力和技巧。
As a kind of electroacoustical transmission, the language of radio or television is not the face-to-face communication. The radiobroadcaster or the anchor is always in the recording studio without other communicating object and with the cold transmitter. That is to say, they have to be better at ”empathizing”. In this way, the audience or the listeners can have a sense of object or communication and a rather good broadcasting effect can be produced. This paper then deals with the ”empathizing” ability and techniques of the radiobroadcaster or the anchor from such two aspects as knowing and infecting the audience in the broadcasting process.
出处
《山西农业大学学报（社会科学版）》
2004年第3期286-287,共2页
Journal of Shanxi Agricultural University:Social Science Edition
关键词
播音员
主持人
移情
Radiobroadcaster
Anchor
Empathize
