摘要
网站对个人隐私信息的保护日益成为互联网用户关注的重心。发布隐私声明是网站缓解用户隐私忧虑的一个重要措施。采用内容分析法,从20个方面考察5类包括门户网站、旅游预订、网上招聘、网上购物、网上支付共计51个有代表性网站的隐私声明,发现国内互联网站的隐私声明存在很大差异,多数网站的隐私声明并不规范,隐私保护的一些重要方面尚未得到网站重视。最后提出一些建议供网站管理者在制定隐私政策时参考。
How websites protect personal privacy has gradually become the focus of Internet users.It is an important approach to relieve the users from their anxieties about their privacy divulgation by issuing privacy statements.By using the content analysis method,this paper examines the privacy statements of the five categories of websites,including 51 representative websites from twenty aspects,such as tour reservation,want ad,sale and buy,and payment over the net, etc.,with which we found that great differences existed among these privacy statements and most privacy policies are not standard.In addition,many important aspects on privacy protection had not been attached enough importance by websites.The paper put up some suggestions for websites managers' making their privacy policies.
基金
浙江省教育厅科研项目(Y200805044)
关键词
隐私关注
隐私声明
内容分析
privacy concern
privacy statement
content analysis