摘要
"品牌之乡"的称号遍布了全国各地,所有这些品牌的建立对于当地经济和社会的发展起到了极大的促进作用。地缘优势让长三角地区品牌之乡的发展更为迅猛,品牌之乡在长三角地区经济、社会快速的发展过程中起到了举足轻重的作用;同时长三角品牌之乡在其发展过程中形成了各自的特色和具体表现。因此,研究长三角地区品牌之乡的表现和发展对于其它地区具有借鉴意义。
Brand tounship was famous over the country beyond the title of town.The establishment of all these brands promotes local economy and social development. Yangtze River Delta rural has geographical advantage, which made them develop more rapidly. Brand township played a significant role in economic and social development. At the same time, they forms their own characteristics and have concrete manifestation. These can provide reference to other regions.
出处
《北京城市学院学报》
2009年第6期50-55,共6页
Journal of Beijing City University
基金
2009年度杭州市哲学社会科学规划常规性立项课题<金融危机背景下长三角"品牌之乡"的发展研究-以杭州地区为例>成果
项目编号:C09GL28
关键词
品牌之乡
长三角地区
品牌塑造
brand township
the Yangtze River Delta
brand building
