摘要
高速公路的快速发展,促使以高速公路为平台的高速公路广告也随之迅速壮大,成为商业企业推广产品的重要媒体。对于高速公路广告来说,进行绿色化设计对其和谐发展以及广告信息的有效传播极为重要。分析阐释高速公路广告绿色化设计作用和设计问题,并针对其必要性提出相应的对策。
With the rapid development of the highway,taking freeway as the platform of highway advertising also will be growing rapidly, it would become an important media which commercial enterprises promote their products. For development of highway advertising, it isvery important of the green design to the harmonious development of effective communication and advertisement information. This article analyzes and explains the function of highway advertising green design and the design problems, and puts forward the corresponding countermeasures for its necessity.
