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真实的百思买

Gome vs. BestBuy-Invisible Battle in Home Appliances
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摘要 因为百思买的进入,本土枭雄告别纷繁的内战步入了全行业的整合。而就在国美、永乐、苏宁、大中等准备合纵连横一致对外的时候“,外敌”百思买却依然只给行业留下了一个神秘的影子。 Gome Electrical Appliances, China's largesta ppliancer etailer,f inallyc onfronts its Number-one competitor from North America- BestBuy, after its US$680 mil- lion acquisition of China Paradise. Its for- eign rival, BestBuy, has just successfully acquired Five Star, the fourth largest appli- ance retailer in China and staged a new round of expansion. Experts observe that the household electrical appliances industry enters a pe- riod of full-scale integration. In the long run, the merger between Gome and Sun...
作者 张晓洁
出处 《IT经理世界》 2006年第17期32-34,36+8,共5页
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