摘要
现今各国在国际体系中塑造身份和增强外交政策利益,试图影响他人的观念,并创造一种环境,使其作为一个行为者的目标和功效被视为合法。而在大众传播技术和新媒体时代,用于传播这些叙述的公共外交举措也已经变得数字化。本文研究印度如何利用这种新的媒体环境进行数字外交,并认为数字外交在印度已经是正在实施的实践行动,是构成其总体外交的一个重要组成部分。数字外交在一定程度上提升了印度的软实力,但是也仍存在着挑战。
Nowadays,all countries are trying to shape identities and enhance their foreign policies’effectiveness in the international sphere,so as to impact others’ideas and create an environment in which their goals and roles as an international player are justified.And in the current era of mass communication technologies and new media,many public diplomacy measures used to disseminate these narratives have become digitalized.This paper examines how India makes use of the new media environment to carry out its digital diplomacy,and the authors hold the view that digital diplomacy has been an ongoing practice and an important part of India’s overall foreign diplomacy.Digital diplomacy has,to some extent,improved India’s soft power.Yet,there are still many challenges ahead.
作者
龚伟
赵春珍
Gong Wei;Zhao Chunzhen
出处
《公共外交季刊》
2019年第4期72-79,125,共9页
Public Diplomacy Quarterly
