摘要
数字经济的强扩散性为体育产业数字化转型发展提供条件,体育竞技表演业、体育用品业等为体育产业数字化转型发展提供途径,要素效率提升与产品数字化为体育产业数字化转型发展提供逻辑。我国体育产业转型过程存在对数字经济认识不足、就业结构性变化等问题,应发挥科技平台的支撑作用,促进数字经济与体育产业深度融合,增强政策的帮扶效应。
The digital economy,characterized by strong diffusion properties,provides conditions for the transformation and development of the sports industry.Industries such as sports competition performances and sports goods provide pathways for the digital transformation of the sports industry.The logic behind the digital transformation and development of the sports industry is formed by the improvement of factor efficiency and the digitalization of products.In the process of transforming China’s sports industry,there are still bottlenecks,such as inadequate understanding of the digital economy and structural changes in employment.The results suggested that,we should leverage the supporting role of technological platforms to promote the deep integration of the digital economy with the sports industry,and enhance policy assistance.
作者
王茂
张华影
WANG Mao;ZHANG Hua-ying(Nanjing Institute of Technology,Nanjing 211167,China)
出处
《山西财经大学学报》
CSSCI
北大核心
2024年第S02期86-88,共3页
Journal of Shanxi University of Finance and Economics
基金
教育部学生司就业育人项目:OBE理念下高校体育教学信息化发展路径(2023122637001)
关键词
数字经济
体育产业
数字化转型
the digital economy
the sports industry
digital transformation
