摘要
立足于国家冰雪战略,运用个案分析、逻辑分析和内容分析等研究方法,以保罗·康纳顿记忆理论为理论依据,探讨以手机仪式传播为手段构建冰雪运动社会记忆,以期夯实冰雪运动群众基础。研究发现:构建社会记忆的两大关键因素包括纪念仪式与体化实践,冰雪"纪念仪式"在手机仪式传播过程中呈现出即时化、碎片化、世俗化的特点迅速使社会关注聚焦;体化实践方面,第三方软件的下载使用通过监测、搜索、教学、社交、游戏可发掘大量潜在参与者;并提出构建冰雪运动社会记忆的模式以共同体验、打造交互、强化实践三个方面为主要构建因素。建议为达成我国的冰雪战略目标,冰雪运动的社会记忆需要持续加强手机仪式传播的综合信息平台;并使用国家权利与信息处理技术净化手机仪式传播体系。
Based on the national ice and snow strategy,using case analysis,logic analysis and content analysis,and using Paul Connorton’s memory theory as the theoretical basis,the paper discusses the construction of ice and snow sports social memory by means of mobile phone ritual communication,in order to consolidate the foundation of ice and snowsports.The study found that:the construction of two key factors of social memory,commemorative ceremonies and physical practice,the ice-snow"commemorative ceremony"in the process of mobile phone ritual communication showed the characteristics of instant,fragmented and secularization quickly focused on social attention;The downloading of third-party software in the practice of physicalization can explore a large number of potential participants through monitoring,searching,teaching,socializing,and gaming.It also proposes to construct a pattern of social memory of ice and snow sports to jointly experience,create interaction,and strengthen practice.It is suggested that in order to achieve China’s ice and snow strategic goals,the social memory of the ice and snow sports needs to continue to strengthen the comprehensive information platform for mobile phone ritual communication;and use the national rights and information processing technology to purify the mobile phone ritual communication system.
作者
吕晨
施艳华
LV Chen;SHI Yan-hua(Graduate School of Jilin Institute of Physical Education,Changchun 130033,China)
出处
《冰雪运动》
2019年第4期67-73,共7页
China Winter Sports
关键词
手机仪式
社会记忆
冰雪运动
mobile phone ritual
social memory
snow sports
