Contemporary media are a dominant form of communication that empower messengers who influence audience perceptions of the world.Considering the effects of the media and extreme divisions in contemporary social and pol...Contemporary media are a dominant form of communication that empower messengers who influence audience perceptions of the world.Considering the effects of the media and extreme divisions in contemporary social and political discourse in the US,understanding the differences between facts and opinions is of special significance.During an interview with the author,Richard Lanigan(2001)explained the concept of the interpretant and the semiotics of how people learn,and develop codes of behavior.This previously unpublished interview provides comments that help clarify important issues in relation to the media.Focusing on established semiotic principles,this essay explores a basic understanding of recent neurological science that provocatively appears to be consistent with semiotics,and that can be applied to a better understanding of the effects of media.展开更多
This paper discusses the strengths of using the intemet and building corpus in interpretation teaching. The authors propose multi-media assisted interpretation teaching strategies such as building a small -sized contr...This paper discusses the strengths of using the intemet and building corpus in interpretation teaching. The authors propose multi-media assisted interpretation teaching strategies such as building a small -sized controlled internal interpretation corpus, encouraging students to search information via the internet, and conducting teacher-student, student-student communication at all levels via E-mall, BBS, skype-in-English, audio/video conference and etc.展开更多
文摘Contemporary media are a dominant form of communication that empower messengers who influence audience perceptions of the world.Considering the effects of the media and extreme divisions in contemporary social and political discourse in the US,understanding the differences between facts and opinions is of special significance.During an interview with the author,Richard Lanigan(2001)explained the concept of the interpretant and the semiotics of how people learn,and develop codes of behavior.This previously unpublished interview provides comments that help clarify important issues in relation to the media.Focusing on established semiotic principles,this essay explores a basic understanding of recent neurological science that provocatively appears to be consistent with semiotics,and that can be applied to a better understanding of the effects of media.
文摘This paper discusses the strengths of using the intemet and building corpus in interpretation teaching. The authors propose multi-media assisted interpretation teaching strategies such as building a small -sized controlled internal interpretation corpus, encouraging students to search information via the internet, and conducting teacher-student, student-student communication at all levels via E-mall, BBS, skype-in-English, audio/video conference and etc.
