Theme-rheme pattern model is the principle base for analyzing English advertisement discourse.We find the discourse of English advertisements,by analysis,in such ways of developing as parallel model,continuous model,a...Theme-rheme pattern model is the principle base for analyzing English advertisement discourse.We find the discourse of English advertisements,by analysis,in such ways of developing as parallel model,continuous model,alternative model and concentrated model,has reflected the ad owner's expectation to change the law of audiences' cognition.This kind of law and the advertising function is closely connected with the same purpose,which contributes to affect potential consumers.展开更多
Writing is one of the four basic skills students are required to master in foreign language studies,and an important way of language output.However,the teaching of English writing in college is deficient.In the Englis...Writing is one of the four basic skills students are required to master in foreign language studies,and an important way of language output.However,the teaching of English writing in college is deficient.In the English writings of college students,the lack of structural cohesion and semantic coherence is common.The theme-rheme theory is about discourse cohesion.Proper use of themes and thematic progession patterns qualifies cohesion and clear thoughts of a discourse and the variety of sentence patterns.Therefore,the theme-rheme theory plays an important role in writing teaching.展开更多
This paper studies thematic progression patterns of 20 news items in TEM8 based on the theories of theme and rheme.The use frequencies of three thematic progression patterns are calculated and analyzed to propose some...This paper studies thematic progression patterns of 20 news items in TEM8 based on the theories of theme and rheme.The use frequencies of three thematic progression patterns are calculated and analyzed to propose some implications on improving listening comprehension.展开更多
文摘Theme-rheme pattern model is the principle base for analyzing English advertisement discourse.We find the discourse of English advertisements,by analysis,in such ways of developing as parallel model,continuous model,alternative model and concentrated model,has reflected the ad owner's expectation to change the law of audiences' cognition.This kind of law and the advertising function is closely connected with the same purpose,which contributes to affect potential consumers.
文摘Writing is one of the four basic skills students are required to master in foreign language studies,and an important way of language output.However,the teaching of English writing in college is deficient.In the English writings of college students,the lack of structural cohesion and semantic coherence is common.The theme-rheme theory is about discourse cohesion.Proper use of themes and thematic progession patterns qualifies cohesion and clear thoughts of a discourse and the variety of sentence patterns.Therefore,the theme-rheme theory plays an important role in writing teaching.
文摘This paper studies thematic progression patterns of 20 news items in TEM8 based on the theories of theme and rheme.The use frequencies of three thematic progression patterns are calculated and analyzed to propose some implications on improving listening comprehension.
