With the rise of live streaming on social media, platforms like Facebook, Instagram, and YouTube have become powerful business tools. They enable users to share live videos, fostering direct connections between busine...With the rise of live streaming on social media, platforms like Facebook, Instagram, and YouTube have become powerful business tools. They enable users to share live videos, fostering direct connections between businesses and their customers. This critical literature review paper explores the impact of live streaming on businesses, focusing on its role in attracting and satisfying consumers by promoting products tailored to their needs and wants. It emphasizes live streaming’s crucial role in engaging customers, a key to business growth. The study also provides viable strategies for businesses to leverage live streaming for growth and customer engagement, underscoring its importance in the business landscape.展开更多
This paper focuses on the application of interactive media technology in the visual interpretation of traditional graphic urban public spaces in China.Case studies and practical exploration show that interactive media...This paper focuses on the application of interactive media technology in the visual interpretation of traditional graphic urban public spaces in China.Case studies and practical exploration show that interactive media technologies such as projection mapping,interactive devices,virtual reality technology,etc.,have realized the diversity of traditional graphics display forms in urban public space.The rich interactive experience design enhances the sense of participation and experience of urban citizens and tourists and promotes the visual culture transmission of traditional Chinese graphics.The future urban public space exhibition is destined to continue to deepen the integration of technology and graphics,promote the visual communication of traditional Chinese graphics visual interpretation in urban public space,and promote sustainable innovation in cultural output in urban public space exhibitions around the world.展开更多
实体界面(Tangible User Interface,TUI)作为交互装置与受众的交互媒介、现实世界与数字世界之边界,直接影响受众审美体验。从受众审美体验出发,探讨交互装置中的实体界面设计策略。首先,将受众对交互装置的审美体验过程分为知觉、触发...实体界面(Tangible User Interface,TUI)作为交互装置与受众的交互媒介、现实世界与数字世界之边界,直接影响受众审美体验。从受众审美体验出发,探讨交互装置中的实体界面设计策略。首先,将受众对交互装置的审美体验过程分为知觉、触发、反馈三个阶段,总结出知觉在先、触发的无目的性及体验的合目的性特征;其次,根据以上特征,分析良好的交互装置审美体验所依赖的实体界面条件。根据交互装置的审美体验特征及其实体界面所创条件,提出制造信息线索、引入恰当隐喻、排除交互障碍三个设计策略。从受众审美体验出发,结合实体界面的特征及优势,为改善交互装置审美体验提供思路。展开更多
文摘With the rise of live streaming on social media, platforms like Facebook, Instagram, and YouTube have become powerful business tools. They enable users to share live videos, fostering direct connections between businesses and their customers. This critical literature review paper explores the impact of live streaming on businesses, focusing on its role in attracting and satisfying consumers by promoting products tailored to their needs and wants. It emphasizes live streaming’s crucial role in engaging customers, a key to business growth. The study also provides viable strategies for businesses to leverage live streaming for growth and customer engagement, underscoring its importance in the business landscape.
文摘This paper focuses on the application of interactive media technology in the visual interpretation of traditional graphic urban public spaces in China.Case studies and practical exploration show that interactive media technologies such as projection mapping,interactive devices,virtual reality technology,etc.,have realized the diversity of traditional graphics display forms in urban public space.The rich interactive experience design enhances the sense of participation and experience of urban citizens and tourists and promotes the visual culture transmission of traditional Chinese graphics.The future urban public space exhibition is destined to continue to deepen the integration of technology and graphics,promote the visual communication of traditional Chinese graphics visual interpretation in urban public space,and promote sustainable innovation in cultural output in urban public space exhibitions around the world.
文摘实体界面(Tangible User Interface,TUI)作为交互装置与受众的交互媒介、现实世界与数字世界之边界,直接影响受众审美体验。从受众审美体验出发,探讨交互装置中的实体界面设计策略。首先,将受众对交互装置的审美体验过程分为知觉、触发、反馈三个阶段,总结出知觉在先、触发的无目的性及体验的合目的性特征;其次,根据以上特征,分析良好的交互装置审美体验所依赖的实体界面条件。根据交互装置的审美体验特征及其实体界面所创条件,提出制造信息线索、引入恰当隐喻、排除交互障碍三个设计策略。从受众审美体验出发,结合实体界面的特征及优势,为改善交互装置审美体验提供思路。
