This paper investigates the effect of money-back guarantee (MBG) and customer value on dualchannel supply chain.Manufacturer could produce and sell old generation product by direct channel to compete with new generati...This paper investigates the effect of money-back guarantee (MBG) and customer value on dualchannel supply chain.Manufacturer could produce and sell old generation product by direct channel to compete with new generation product by retail channel.Both retailer and manufacturer could choose whether implementing the MBG strategy or not.This paper discusses whether manufacturer should open the direct channel,how to make MBG strategy to realize maximum profits,and how customer value influences the supply chain.We give the boundary conditions of four situations about the decisions of retailer and manufacturer GG situation,GN situation,NG situation and NN situation.We find that MBG strategy by retailer brings higher retail unit price,MBG strategy by manufacturer brings higher direct unit price and influences the wholesale price by the net salvage value of new generation product.This paper shows that if the demand was positive,opening the direct channel always benefits the manufacturer.Besides,customer value affects demands of two channels and the threshold value of parameter is given in this paper.展开更多
解没食子酸链球菌是革兰阳性D族链球菌,属牛链球菌/马链球菌复合群。该菌为机会性致病菌,可引起多部位、多脏器感染,但肝硬化失代偿期患者并发解没食子酸链球菌血流感染的报道较为少见。本例患者因食入不洁食物后出现腹泻伴发热,在寒战...解没食子酸链球菌是革兰阳性D族链球菌,属牛链球菌/马链球菌复合群。该菌为机会性致病菌,可引起多部位、多脏器感染,但肝硬化失代偿期患者并发解没食子酸链球菌血流感染的报道较为少见。本例患者因食入不洁食物后出现腹泻伴发热,在寒战、高热时留取血液培养,检出一株革兰阳性菌,经生化实验分析和16S rRNA基因测序,确认为解没食子酸链球菌解没食子酸亚种。根据药敏试验结果,调整抗感染方案,给予美罗培南0.5 g q8h静脉滴注7 d后,序贯左氧氟沙星0.5 g qd巩固治疗7 d,患者体温恢复正常后出院,随访无复发。展开更多
文摘This paper investigates the effect of money-back guarantee (MBG) and customer value on dualchannel supply chain.Manufacturer could produce and sell old generation product by direct channel to compete with new generation product by retail channel.Both retailer and manufacturer could choose whether implementing the MBG strategy or not.This paper discusses whether manufacturer should open the direct channel,how to make MBG strategy to realize maximum profits,and how customer value influences the supply chain.We give the boundary conditions of four situations about the decisions of retailer and manufacturer GG situation,GN situation,NG situation and NN situation.We find that MBG strategy by retailer brings higher retail unit price,MBG strategy by manufacturer brings higher direct unit price and influences the wholesale price by the net salvage value of new generation product.This paper shows that if the demand was positive,opening the direct channel always benefits the manufacturer.Besides,customer value affects demands of two channels and the threshold value of parameter is given in this paper.
文摘解没食子酸链球菌是革兰阳性D族链球菌,属牛链球菌/马链球菌复合群。该菌为机会性致病菌,可引起多部位、多脏器感染,但肝硬化失代偿期患者并发解没食子酸链球菌血流感染的报道较为少见。本例患者因食入不洁食物后出现腹泻伴发热,在寒战、高热时留取血液培养,检出一株革兰阳性菌,经生化实验分析和16S rRNA基因测序,确认为解没食子酸链球菌解没食子酸亚种。根据药敏试验结果,调整抗感染方案,给予美罗培南0.5 g q8h静脉滴注7 d后,序贯左氧氟沙星0.5 g qd巩固治疗7 d,患者体温恢复正常后出院,随访无复发。