电商网站的兴起与用户在线购物习惯的形成,带来了海量的在线消费行为数据.如何从这些行为数据(如点击数据)中建模用户对相似产品的比较和选择过程,进而准确预测用户的兴趣偏好和购买行为,对于提高产品的购买转化率具有重要意义.针对这...电商网站的兴起与用户在线购物习惯的形成,带来了海量的在线消费行为数据.如何从这些行为数据(如点击数据)中建模用户对相似产品的比较和选择过程,进而准确预测用户的兴趣偏好和购买行为,对于提高产品的购买转化率具有重要意义.针对这一问题,提出了基于用户行为序列数据和选择模型的在线购买预测解决方案.具体而言,1)使用行为序列效用函数估计用户在购买周期(session)中的最佳替代商品,然后对购买商品和最佳替代商品建立基于潜在因子的选择模型(latent factor based choice model,LF-CM),从而得到用户的购买偏好,实现对用户购买行为的预测.更进一步,为了充分地利用用户在每个购买周期的所有选择和比较信息,提高预测精度;2)提出了一种可以作用于购买周期内所有商品的排序学习模型(latent factor and sequence based choice model,LFS-CM),它通过融合潜在因子和行为序列的效用函数,提高了购买预测的精度;3)使用大规模真实数据集在分布式环境下进行了实验,并与参照算法进行了对比,证实了所提出的2个方法在用户在线购买预测上的有效性.展开更多
Automatic generation of Chinese classical poetry is still a challenging problem in artificial intelligence.Re-cently,Encoder-Decoder models have provided a few viable methods for poetry generation.However,by reviewing...Automatic generation of Chinese classical poetry is still a challenging problem in artificial intelligence.Re-cently,Encoder-Decoder models have provided a few viable methods for poetry generation.However,by reviewing the pri-or methods,two major issues still need to be settled:1)most of them are one-stage generation methods without further polishing;2)they rarely take into consideration the restrictions of poetry,such as tone and rhyme.Intuitively,some an-cient Chinese poets tended first to write a coarse poem underlying aesthetics and then deliberated its semantics;while oth-ers first create a semantic poem and then refine its aesthetics.On this basis,in order to better imitate the human creation procedure of poems,we propose a two-stage method(i.e.,restricted polishing generation method)of which each stage fo-cuses on the different aspects of poems(i.e.,semantics and aesthetics),which can produce a higher quality of generated poems.In this way,the two-stage method develops into two symmetrical generation methods,the aesthetics-to-semantics method and the semantics-to-aesthetics method.In particular,we design a sampling method and a gate to formulate the tone and rhyme restrictions,which can further improve the rhythm of the generated poems.Experimental results demon-strate the superiority of our proposed two-stage method in both automatic evaluation metrics and human evaluation met-rics compared with baselines,especially in yielding consistent improvements in tone and rhyme.展开更多
文摘电商网站的兴起与用户在线购物习惯的形成,带来了海量的在线消费行为数据.如何从这些行为数据(如点击数据)中建模用户对相似产品的比较和选择过程,进而准确预测用户的兴趣偏好和购买行为,对于提高产品的购买转化率具有重要意义.针对这一问题,提出了基于用户行为序列数据和选择模型的在线购买预测解决方案.具体而言,1)使用行为序列效用函数估计用户在购买周期(session)中的最佳替代商品,然后对购买商品和最佳替代商品建立基于潜在因子的选择模型(latent factor based choice model,LF-CM),从而得到用户的购买偏好,实现对用户购买行为的预测.更进一步,为了充分地利用用户在每个购买周期的所有选择和比较信息,提高预测精度;2)提出了一种可以作用于购买周期内所有商品的排序学习模型(latent factor and sequence based choice model,LFS-CM),它通过融合潜在因子和行为序列的效用函数,提高了购买预测的精度;3)使用大规模真实数据集在分布式环境下进行了实验,并与参照算法进行了对比,证实了所提出的2个方法在用户在线购买预测上的有效性.
基金supported by the National Natural Science Foundation of China under Grant Nos.61922073 and 72101176.
文摘Automatic generation of Chinese classical poetry is still a challenging problem in artificial intelligence.Re-cently,Encoder-Decoder models have provided a few viable methods for poetry generation.However,by reviewing the pri-or methods,two major issues still need to be settled:1)most of them are one-stage generation methods without further polishing;2)they rarely take into consideration the restrictions of poetry,such as tone and rhyme.Intuitively,some an-cient Chinese poets tended first to write a coarse poem underlying aesthetics and then deliberated its semantics;while oth-ers first create a semantic poem and then refine its aesthetics.On this basis,in order to better imitate the human creation procedure of poems,we propose a two-stage method(i.e.,restricted polishing generation method)of which each stage fo-cuses on the different aspects of poems(i.e.,semantics and aesthetics),which can produce a higher quality of generated poems.In this way,the two-stage method develops into two symmetrical generation methods,the aesthetics-to-semantics method and the semantics-to-aesthetics method.In particular,we design a sampling method and a gate to formulate the tone and rhyme restrictions,which can further improve the rhythm of the generated poems.Experimental results demon-strate the superiority of our proposed two-stage method in both automatic evaluation metrics and human evaluation met-rics compared with baselines,especially in yielding consistent improvements in tone and rhyme.