摘要
20世纪70年代,美国传播学者凯瑞提出"传播的仪式观",以期对美国经验主义传播研究进行纠偏。仪式是人类文化的积淀,已经形成集体无意识。借鉴人类学的仪式理论对传播研究进行观照,有利于传播研究的深化,是对人类传播更为本质的探讨。仪式传播的论域总体上涵盖仪式自身的传播和仪式化的传播。在当代世俗社会,尤其是对仪式化传播的探究,更能揭示出人类传播文化的、认同的、意识形态等的多元意涵。
In the 1970s, the American media scholar James W.Carey put forward ＂a ritual view of communication＂ in order to correct the errors of empiricism dissemination research .Ritual is the accumulation of human culture, has become the collective unconscious. The model anthropology .ritual theory carries on the contemplation to the communication research, is advantageous in the communication research deepening, is conducive to the deepening of the human essence of communication more. The ritual communication universe of discourse covers ritual own communication and the ritualization communication as a whole .In contemporary secular society, especially to the fitualization of human communication of the cultural, identical, ideological and so on.
出处
《湖北经济学院学报》
2009年第2期116-119,共4页
Journal of Hubei University of Economics
关键词
仪式传播
文化视角
ritual communication
cultural perspective
